College football is a world that is full of passion and tradition in the players, coaches, but mostly, in the fans. Fans are what fuel sports and the passion and excitement that they bring to each game creates an energy that is felt throughout the stadium and the players on the field. Over the years, teams and universities everywhere have developed their own unique traditions that they take part in that help to keep the spirit of the game alive and make the experience more exciting for the fans.
As the Official Sponsor of 100 college and university athletic programs Nissan is putting a spotlight on several of these traditions through their new video series “Fan-Fueled Traditions”. This series will include 20 videos that each feature the team/fans of a different university and the unique tradition that they take part in that has become part of their legacy.
“Each of these films stars real fans capturing the unique character, passion and heritage important to collegiate sports,” said Jeremy Tucker, vice president, Marketing Communications and Media, Nissan North America. “Nissan proudly extends our sponsorship of college athletics to celebrate the fans who support student-athletes at universities nationwide through the excitement of game day traditions.”
The videos on the Nissan YouTube page beginning now and continuing throughout the first quarter of 2017. You can view two of the first released videos below and be sure to look out for more.
“Nissan Offers an Insider’s Look at Famous Traditions Celebrating College Sports.” Nissan Online Newsroom. N.p., 2 Dec. 2016. Web. 06 Dec. 2016. <http://nissannews.com/en-US/nissan/usa/releases/nissan-offers-an-insider-s-look-at-famous-traditions-celebrating-college-sports>.


